Interesting or inspiring articles (perhaps a bit of both)… | Reading and travel… what a great combination; don’t you agree? Here’s a wonderful resource from Ted.com if you’re interested in gaining new perspectives and broadening your thinking.
Interesting or inspiring articles (perhaps a bit of both)…| The science of colour is fascinating! The theories behind the use of colour for brands is also intriguing and always evolving, so we couldn’t pass on this great article from Quartz about the Pantone colour system.
Interesting or inspiring articles (perhaps a bit of both)… | Here’s an excellent article that outlines the struggles marketers experience with content marketing and how to overcome those challenges.
Interesting or inspiring articles (perhaps a bit of both)… | Here are some predictions on content marketing from a business-to-business sales perspective. Thought leadership is extensively covered.
Interesting or inspiring articles (perhaps a bit of both)… | We stumbled upon this article recently about the positive impact photography and illustration can have on your content marketing strategy. Some very good tips indeed!
Interesting or inspiring articles (perhaps a bit of both)… | If your organization is focused on purpose, as many are these days, this article does a great job of describing how the purpose has to be more than a set of values printed on a wall. Purpose must be a “marriage of purpose, values and habits.”
Interesting or inspiring articles (perhaps a bit of both)… | Do you ever wonder what is the best way to come up with story ideas for your content marketing programs? Listen to your customers or clients. This article outlines some simple tips and tactics. It’s a quick read.
They say everyone has a story … Communication for Positive Change embodies a new vision. For you to better understand how I arrived at where I am today, this is part of my story. The recipe that is Communication for Positive Change is made up of: Flexibility: Nine cities and counting … I’ve relocated my… Read more
Interesting or inspiring articles (perhaps a bit of both)… | When you’re working with social media, and we have no doubt you’re managing several accounts at once, you probably wonder what the optimal length is for content like tweets, blog articles and Facebook posts.
Interesting or inspiring articles (perhaps a bit of both)… | The future of work will be quite different from what we experience today, if the predictions come true (and we believe they will to varying degrees). CSR programs will need to adapt to the new workforce. This article outlines some of the changes coming to CSR.
