Posted February 15, 2016 by K. Barker
Interesting or inspiring articles (perhaps a bit of both) … | Here’s an inspiring story from Disney about creativity, the power of storytelling and how to promote an idea. Keep in mind that analogies can be a powerful force to use when you find yourself presenting an idea to a group who may not be focused on the same factors you are.
Posted February 9, 2016 by K. Barker
Interesting or inspiring articles (perhaps a bit of both) … | You’ve probably read that some of the most profitable businesses are those NOT focused on profit. There’s a good explanation on why that is in this article from the Financial Times. Equally important to purpose for an organization’s success, as Simon Caulkin explains, is “methods and measures.”
Posted February 1, 2016 by K. Barker
Interesting or inspiring articles (perhaps a bit of both) … | Here’s a neat creative challenge you can follow each day for the month of February (or on your own time, I understand). It’s from CreativeLive.com and it involves doing a creative exercise each day to build better creative habits. In a creative rut? I bet these short exercises are going to help.
Posted January 26, 2016 by K. Barker
Interesting or inspiring articles (perhaps a bit of both) … | Have you read about the new generation titled as “Founders”? The generation encompasses anyone born after 2000 and has been described as being practical, ambitious, socially conscious and responsive to cause-related messages.” Here’s an article on how to tailor marketing and PR messages to reach this age group.
Posted January 18, 2016 by K. Barker
Interesting or inspiring articles (perhaps a bit of both) … | For all you linguistic lovers out there, here’s an interesting article on the history of using “ou” in spelling versus just “o”. The rule is very top-of-mind when you’re working cross-border between Canada and the U.S., so this article caught our attention. It’s a quick read.
Posted January 10, 2016 by K. Barker
Interesting or inspiring articles (perhaps a bit of both) … | “An ever-increasing competitive landscape and a pace of change which seems to be relentless… this is the new reality facing organizations of all stripes. Those trying to solve these business problems are proposing a transformation in thinking which must start at the top of the organization with the leadership team.
Posted January 5, 2016 by K. Barker
Interesting or inspiring articles (perhaps a bit of both) … | “Humanizing leadership,” “promoting transparency” and “cultivating dialogue” are three great reasons for having a content marketing strategy that communicates directly with employees. This article does a great job of describing these benefits in the simplest of terms.
Posted January 5, 2016 by K. Barker
Interesting or inspiring articles (perhaps a bit of both) … | The conscious capitalism movement requires a shift in the way businesses operate and how leaders of those businesses act. Here’s a great article outlining 10 skills successful leaders of the future must have.
Posted December 18, 2015 by K. Barker
Interesting or inspiring articles (perhaps a bit of both) … | Corporate blogging is an effective marketing tactic if managed properly. There are lots of factors to consider–besides the actual writing of posts–and this article does a great job of summarizing what it takes to have a corporate blog that generates business.
Posted December 15, 2015 by K. Barker
Interesting or inspiring articles (perhaps a bit of both) … | Keeping pace with changes in social media is difficult at the best of times, never mind having to predict what may be around the next corner. Here’s a quick read about what is trending in social media for 2016.