Posts Tagged: Conscious marketing

Positive Comms +Plus for the Week of 23 November 2015

Positive Comms +Plus for the Week of 23 November 2015

Interesting or inspiring articles (perhaps a bit of both) … | Cheetah are one of our most favourite animals, so this article about a scientist tweeting about cheetahs caught our attention. It’s a funny account of how technology is changing the world of science in some of the remotest regions of the world.

Positive Comms +Plus for the Week of 9 November 2015

Positive Comms +Plus for the Week of 9 November 2015

Interesting or inspiring articles (perhaps a bit of both) … | Culture comes in all shapes and sizes … as does company culture. No matter how you view it, there are some basic rules to live by that make for great organizational culture. We couldn’t resist sharing this clever story about some of those rules told via cartoons.

Positive Comms +Plus for the Week of 19 October 2015

Positive Comms +Plus for the Week of 19 October 2015

Interesting or inspiring articles (perhaps a bit of both) … plus what I’m reading right now | There is much talk these days surrounding the idea that CSR needs a serious facelift. The belief is that it’s an outdated system in which companies continue to maximize profit and give back only a small portion of their profits (mostly with the aim of improving PR exposure). This article talks about the idea that the system will not solve our present-day problems and suggests that CSR move away from being a cost centre and become a value centre instead.

Positive Comms +Plus for the Week of 5 October 2015

Positive Comms +Plus for the Week of 5 October 2015

Interesting or inspiring articles (perhaps a bit of both) … | Do non-profits need to act more like business? How can social enterprises make a positive contribution to the UN’s Sustainable Development Goals? This article explains that to affect positive change we’ll have to get all hands on deck.