Posts Categorized: Positive Comms +Plus

Positive Comms +Plus for the Week of 21 December 2015

Positive Comms +Plus for the Week of 21 December 2015

Interesting or inspiring articles (perhaps a bit of both) … | Corporate blogging is an effective marketing tactic if managed properly. There are lots of factors to consider–besides the actual writing of posts–and this article does a great job of summarizing what it takes to have a corporate blog that generates business.

Positive Comms +Plus for the Week of 14 December 2015

Positive Comms +Plus for the Week of 14 December 2015

Interesting or inspiring articles (perhaps a bit of both) … | Keeping pace with changes in social media is difficult at the best of times, never mind having to predict what may be around the next corner. Here’s a quick read about what is trending in social media for 2016.

Positive Comms +Plus for the Week of 7 December 2015

Positive Comms +Plus for the Week of 7 December 2015

Interesting or inspiring articles (perhaps a bit of both) … | Here’s a great summary of the conscious capitalism model for business; it’s worth reading. It’s a Q&A with Whole Foods founder John Mackey about the four pillars of conscious capitalism. In the interview he explains how the model can benefit all stakeholders.

Positive Comms +Plus for the Week of 30 November 2015

Positive Comms +Plus for the Week of 30 November 2015

Interesting or inspiring articles (perhaps a bit of both) … | Many people are asking why, after so many years, have we not been able to move the needle on improving employee engagement levels. This article focuses on how positive change must start at the top–with leadership.

Positive Comms +Plus for the Week of 23 November 2015

Positive Comms +Plus for the Week of 23 November 2015

Interesting or inspiring articles (perhaps a bit of both) … | Cheetah are one of our most favourite animals, so this article about a scientist tweeting about cheetahs caught our attention. It’s a funny account of how technology is changing the world of science in some of the remotest regions of the world.

Positive Comms +Plus for the Week of 16 November 2015

Positive Comms +Plus for the Week of 16 November 2015

Interesting or inspiring articles (perhaps a bit of both) … | We cut our teeth in the intersecting worlds of marketing promotions and commercial printing, so this story on Pantone caught our eye. It’s a history about the most iconic colour system in the world. The standard for colour reaches far beyond the printing world to iconic brands as well as fashion. It’s become so popular, the familiar look of the Pantone chip is now being copied.

Positive Comms +Plus for the Week of 9 November 2015

Positive Comms +Plus for the Week of 9 November 2015

Interesting or inspiring articles (perhaps a bit of both) … | Culture comes in all shapes and sizes … as does company culture. No matter how you view it, there are some basic rules to live by that make for great organizational culture. We couldn’t resist sharing this clever story about some of those rules told via cartoons.

Positive Comms +Plus for the Week of 2 November 2015

Positive Comms +Plus for the Week of 2 November 2015

Interesting or inspiring articles (perhaps a bit of both) … | Don’t we take design for granted? It’s so engrained in our culture, we sometimes don’t notice it at all. This article is a great read which breaks down design into its simplest term: “Using colours, letters and pictures to help people understand things.” I couldn’t help but notice that this designer has also battled the ongoing assumption from non-designers that designers simply “make things pretty.”

Positive Comms +Plus for the Week of 26 October 2015

Positive Comms +Plus for the Week of 26 October 2015

Interesting or inspiring articles (perhaps a bit of both) … | This article on employee engagement covers a range of topics including why it’s a good idea that all employees be given a liveable wage, and also delves into the idea that workers and businesses should understand and embrace their social purpose. This article is a bit on the longish side, but it’s worth the time spent reading it.

Positive Comms +Plus for the Week of 19 October 2015

Positive Comms +Plus for the Week of 19 October 2015

Interesting or inspiring articles (perhaps a bit of both) … plus what I’m reading right now | There is much talk these days surrounding the idea that CSR needs a serious facelift. The belief is that it’s an outdated system in which companies continue to maximize profit and give back only a small portion of their profits (mostly with the aim of improving PR exposure). This article talks about the idea that the system will not solve our present-day problems and suggests that CSR move away from being a cost centre and become a value centre instead.