Positive Comms +Plus for Week of 16 October 2017

Image of hot air balloons

Interesting or inspiring articles (perhaps a bit of both)…We hope these posts stir your thinking about marketing, communication and graphic design; for organizational communication focused on purpose; as well as conscious capitalism and the conscious marketing movement.

Content Marketing

Here are some predictions for content marketing for business-to-business sales. Thought leadership is extensively covered. There are some valuable insights in this article.

7 key trends determining the future of b2b marketing via linkedin.com

Content Marketing

Are you still trying to get your content marketing plan off the ground? Here’s a great article with some tips…and helpful steps that break the process down into baby steps.

infographic: what it takes to create a piece of content via contently.com

Social Development

Here’s a story about Muhammad Yunus, winner of a Nobel prize for inventing micro-finance. If you’re not familiar with his work, this article gives a great overview. The pros and cons of capitalism are also explained in simple terms.

the inventor of micro-finance has an idea for fixing capitalism via quartz.com

Employee Engagement

If your work focuses on internal communications, you’re going to love this take on internal communication’s identity problem. Some leaders in the industry have shared their insights.

6 infuriating things that piss off internal communicators via bananatag.com

Thank you to our fellow communication professionals for sharing some of these articles. We liked this image to illustrate the idea of getting your best ideas off the ground. The photo is from one of our favourite stock photo sites Pixabay. Photo is by Jankos. Good luck!

K. Barker

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